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Canned

- The Rise and Fall of Consumer Confidence in the American Food Industry

About Canned

Zeide reveals the story of the canning industry, taking readers on a journey to understand how food-industry leaders leveraged the powers of science, marketing, and politics to win over a reluctant public, even as consumers resisted at every turn.

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  • Language:
  • English
  • ISBN:
  • 9780520322769
  • Binding:
  • Paperback
  • Pages:
  • 280
  • Published:
  • October 18, 2019
  • Dimensions:
  • 220x141x19 mm.
  • Weight:
  • 362 g.
Delivery: 2-4 weeks
Expected delivery: June 9, 2024

Description of Canned

Zeide reveals the story of the canning industry, taking readers on a journey to understand how food-industry leaders leveraged the powers of science, marketing, and politics to win over a reluctant public, even as consumers resisted at every turn.

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