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Commercial Nationalism

- Selling the Nation and Nationalizing the Sell

part of the Palgrave Studies in Communication for Social Change series

Commercial Nationalism
About Commercial Nationalism

This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.

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  • Language:
  • English
  • ISBN:
  • 9781137500984
  • Binding:
  • Hardback
  • Pages:
  • 202
  • Published:
  • October 18, 2015
  • Edition:
  • 12016
  • Dimensions:
  • 144x225x17 mm.
  • Weight:
  • 394 g.
Delivery: 2-3 weeks
Expected delivery: January 12, 2025

Description of Commercial Nationalism

This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.

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