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Communicating Strategy

About Communicating Strategy

Offers a framework for building a communication plan and information, techniques, tools, tips and exercises that can be applied to explain and deliver a coherent message. This book explores the reasons why an organization's structure, processes and culture may stifle a story and the steps that can be taken to align each of these to the strategy.

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  • Language:
  • English
  • ISBN:
  • 9780566088100
  • Binding:
  • Paperback
  • Pages:
  • 198
  • Published:
  • February 18, 2008
  • Dimensions:
  • 172x241x13 mm.
  • Weight:
  • 442 g.
Delivery: 2-4 weeks
Expected delivery: January 23, 2025
Extended return policy to January 30, 2025
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Description of Communicating Strategy

Offers a framework for building a communication plan and information, techniques, tools, tips and exercises that can be applied to explain and deliver a coherent message. This book explores the reasons why an organization's structure, processes and culture may stifle a story and the steps that can be taken to align each of these to the strategy.

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