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Consumer Behaviour
- A European Perspective
- Binding:
- Paperback
- Pages:
- 648
- Published:
- June 27, 2019
- Edition:
- 7
- Dimensions:
- 195x265x20 mm.
- Weight:
- 1188 g.
In stock
Delivery:
3-5 business days
Expected delivery: October 10, 2024
Description of Consumer Behaviour
Help your students adopt the contemporary European Consumer mindset with this industry-leading text. Consumer Behaviour: A European Perspective, 7th Edition provides the most engaging introduction to the field. With an array of useful new and updated features, it will support your students, offering them the tools necessary to excel in the course.
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