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Consumer Vulnerability
- Conditions, contexts and characteristics
part of the Routledge Studies in Critical Marketing series
- Binding:
- Hardback
- Pages:
- 234
- Published:
- August 19, 2015
- Dimensions:
- 240x164x19 mm.
- Weight:
- 484 g.
Delivery:
2-3 weeks
Expected delivery: December 15, 2024
Extended return policy to January 30, 2025
Description of Consumer Vulnerability
Comprehensive multi-disciplinary analysis of the conditions which affect how vulnerable individuals experience, interpret and respond to the marketplace and how the marketplace responds to them.
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