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Consuming Books
- The Marketing and Consumption of Literature
part of the Routledge Interpretive Marketing Research series
- Binding:
- Hardback
- Pages:
- 224
- Published:
- March 30, 2006
- Dimensions:
- 156x234x19 mm.
- Weight:
- 498 g.
Delivery:
2-3 weeks
Expected delivery: October 18, 2024
Description of Consuming Books
A key text containing something for everyone, Consuming Books not only complements the 'how-to' genre but provides the depth that previous studies of book consumption conspicuously lack.
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