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Contemporary Issues in Luxury Brand Management
part of the Mastering Luxury Management series
- Binding:
- Paperback
- Pages:
- 162
- Published:
- March 30, 2023
- Dimensions:
- 169x11x243 mm.
- Weight:
- 338 g.
In stock
Delivery:
3-5 business days
Expected delivery: November 30, 2024
Description of Contemporary Issues in Luxury Brand Management
This book provides a comprehensive overview of the key themes surrounding luxury brand management and the core issues faced by luxury firms today.
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