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Creating Innovative Products and Services

- The FORTH Innovation Method

About Creating Innovative Products and Services

Really new products and services are scarce, yet the need for them is huge. That's why Innovation is an important managerial instrument - but many of us struggle with how to approach it. This title explains the front end of innovation with practical tools, effective checklists and an innovation route map.

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  • Language:
  • English
  • ISBN:
  • 9781409417545
  • Binding:
  • Hardback
  • Pages:
  • 292
  • Published:
  • April 27, 2011
  • Dimensions:
  • 177x244x24 mm.
  • Weight:
  • 688 g.
Delivery: 2-3 weeks
Expected delivery: December 14, 2024

Description of Creating Innovative Products and Services

Really new products and services are scarce, yet the need for them is huge. That's why Innovation is an important managerial instrument - but many of us struggle with how to approach it. This title explains the front end of innovation with practical tools, effective checklists and an innovation route map.

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