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Deep Knowledge of B2B Relationships Within and Across Borders
- Binding:
- Hardback
- Pages:
- 380
- Published:
- July 10, 2013
- Dimensions:
- 159x236x35 mm.
- Weight:
- 724 g.
In stock
Delivery:
3-5 business days
Expected delivery: May 11, 2024
Description of Deep Knowledge of B2B Relationships Within and Across Borders
The common thread of the five papers in this volume is that making sense and achieving deep knowledge of three-plus B2B relationships are necessary antecedents for achieving high operating effectiveness, high (on-time) efficiency, and sustaining profits for each firm in these relationships.
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