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Dethroning the King

- The Hostile Takeover of Anheuser-Busch, an American Icon

About Dethroning the King

How did InBev, a Belgian company controlled by Brazilians, take over one of America's most beloved brands with scarcely a whimper of opposition? Chalk it up to perfect timing, and some unexpected help from powerful members of the Busch dynasty, the very family that had run the company for more than a century.

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  • Language:
  • English
  • ISBN:
  • 9781118157022
  • Binding:
  • Paperback
  • Pages:
  • 432
  • Published:
  • November 3, 2011
  • Dimensions:
  • 230x152x29 mm.
  • Weight:
  • 622 g.
  In stock
Delivery: 3-5 business days
Expected delivery: December 8, 2024
Extended return policy to January 30, 2025

Description of Dethroning the King

How did InBev, a Belgian company controlled by Brazilians, take over one of America's most beloved brands with scarcely a whimper of opposition? Chalk it up to perfect timing, and some unexpected help from powerful members of the Busch dynasty, the very family that had run the company for more than a century.

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