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Developing Strategies for International Business

- The WRAP Process

About Developing Strategies for International Business

Reliance on opportunism is a high-risk strategy in global business, yet many companies operate this way, often acting on limited amounts of information.

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  • Language:
  • English
  • ISBN:
  • 9781349517121
  • Binding:
  • Paperback
  • Pages:
  • 180
  • Published:
  • September 20, 2004
  • Edition:
  • 12004
  • Dimensions:
  • 140x216x0 mm.
  • Weight:
  • 454 g.
Delivery: 2-4 weeks
Expected delivery: September 5, 2025

Description of Developing Strategies for International Business

Reliance on opportunism is a high-risk strategy in global business, yet many companies operate this way, often acting on limited amounts of information.

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