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Digital and Marketing Asset Management
- The Real Story about Dam Technology and Practices
part of the Digital Reality Checks series
- Binding:
- Paperback
- Pages:
- 240
- Published:
- August 1, 2016
- Dimensions:
- 161x229x18 mm.
- Weight:
- 362 g.
Delivery:
1-2 weeks
Expected delivery: October 19, 2024
Description of Digital and Marketing Asset Management
The digital world is transitioning from text to media: photos, audio files, video clips, animations, games, and more. Enterprises of all kinds struggle with how to manage those media assets. Digital professionals who want to master the life cycles behind creating, storing, and reusing media need the inside scoop on how digital and media asset management technology really works.
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