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Digital Channels and Social Media Management in Luxury Markets
- Binding:
- Paperback
- Pages:
- 200
- Published:
- April 13, 2020
- Dimensions:
- 235x155x12 mm.
- Weight:
- 340 g.
Delivery:
1-2 weeks
Expected delivery: January 4, 2025
Extended return policy to January 30, 2025
Description of Digital Channels and Social Media Management in Luxury Markets
This book will enable readers to gain a clear insight into how the luxury goods market operates and amongst other things, focuses on: recent internet and social media strategies adopted by luxury companies and their brands; how luxury companies manage their communication and distribu
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