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Digital Pharma Marketing Playbook
- Winning with the new rules of Engagement
- Binding:
- Hardback
- Pages:
- 742
- Published:
- October 5, 2019
- Edition:
- Dimensions:
- 242x163x46 mm.
- Weight:
- 1246 g.
Delivery:
2-3 weeks
Expected delivery: October 24, 2024
Description of Digital Pharma Marketing Playbook
Digital Pharma Marketing Playbook is a first-of-its-kind-of book. It is the first and only book that presents 101 cases in digital pharma marketing. These cases show how some of the leading pharmaceutical companies across the world have used digital and social media channels.
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