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E-Retailing Challenges and Opportunities in the Global Marketplace

About E-Retailing Challenges and Opportunities in the Global Marketplace

Explores the transformations occuring in the virtual marketplace as consumer needs and expectations shift to the new age of online shopping. This volume emphasizes the difficulties business professionals face in the digital age in addition to opportunities for market growth and new product development.

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  • Language:
  • English
  • ISBN:
  • 9781466699212
  • Binding:
  • Hardback
  • Pages:
  • 358
  • Published:
  • February 26, 2016
  • Dimensions:
  • 224x291x29 mm.
  • Weight:
  • 1216 g.
Delivery: 2-3 weeks
Expected delivery: October 10, 2024

Description of E-Retailing Challenges and Opportunities in the Global Marketplace

Explores the transformations occuring in the virtual marketplace as consumer needs and expectations shift to the new age of online shopping. This volume emphasizes the difficulties business professionals face in the digital age in addition to opportunities for market growth and new product development.

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