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E-Retailing Challenges and Opportunities in the Global Marketplace
part of the Advances in E-Business Research series
- Binding:
- Hardback
- Pages:
- 358
- Published:
- February 25, 2016
- Dimensions:
- 224x291x29 mm.
- Weight:
- 1216 g.
Delivery:
2-3 weeks
Expected delivery: December 5, 2024
Description of E-Retailing Challenges and Opportunities in the Global Marketplace
Explores the transformations occuring in the virtual marketplace as consumer needs and expectations shift to the new age of online shopping. This volume emphasizes the difficulties business professionals face in the digital age in addition to opportunities for market growth and new product development.
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