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Econometric Models in Marketing

About Econometric Models in Marketing

Contains twelve papers discussing the interface between Marketing and Econometrics. The papers in this work are representative of the types of problems and methods that are used within the field of marketing.

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  • Language:
  • English
  • ISBN:
  • 9780762308576
  • Binding:
  • Hardback
  • Pages:
  • 364
  • Published:
  • February 27, 2002
  • Dimensions:
  • 156x234x20 mm.
  • Weight:
  • 686 g.
Delivery: 2-4 weeks
Expected delivery: January 26, 2025

Description of Econometric Models in Marketing

Contains twelve papers discussing the interface between Marketing and Econometrics. The papers in this work are representative of the types of problems and methods that are used within the field of marketing.

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