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Electronic Commerce
- B2C Strategies and Models
part of the John Wiley Series in Information Systems series
- Binding:
- Hardback
- Pages:
- 368
- Published:
- February 14, 2002
- Dimensions:
- 160x239x28 mm.
- Weight:
- 652 g.
Delivery:
2-4 weeks
Expected delivery: February 6, 2025
Description of Electronic Commerce
Based on research in six economies - the UK, USA, Denmark, Greece, Hong Kong (China) and Australia, this guide addresses the documented uncertainties of business and consumers with Internet retailing by presenting the experiences of leading examples of Business to Consumer Electronic Commerce in each of six economies.
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