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Emotionalisierung und Markenwahrnehmung bei Sportevents

- Am Beispiel der Rhein-Neckar Loewen in der SAP Arena

  • Language:
  • German
  • ISBN:
  • 9783836690560
  • Binding:
  • Paperback
  • Pages:
  • 158
  • Published:
  • January 4, 2011
  • Dimensions:
  • 254x178x9 mm.
  • Weight:
  • 286 g.
Delivery: 1-2 weeks
Expected delivery: November 28, 2024

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