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Enterprise Relationship Management

- A Paradigm For Alliance Success

About Enterprise Relationship Management

In today's connected global marketplace success and failure is bound up with the management of your inter-organisational partnerships. The authors provide a practical guide to the management process and skill sets needed for co-ordinating the business activities that are essential to creating a competitive advantage.

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  • Language:
  • English
  • ISBN:
  • 9781472429087
  • Binding:
  • Hardback
  • Pages:
  • 234
  • Published:
  • February 27, 2015
  • Dimensions:
  • 180x253x21 mm.
  • Weight:
  • 670 g.
Delivery: 2-3 weeks
Expected delivery: March 30, 2025

Description of Enterprise Relationship Management

In today's connected global marketplace success and failure is bound up with the management of your inter-organisational partnerships. The authors provide a practical guide to the management process and skill sets needed for co-ordinating the business activities that are essential to creating a competitive advantage.

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