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Entrepreneurship as Strategy

- Competing on the Entrepreneurial Edge

About Entrepreneurship as Strategy

The creation of innovative products and services by entrepreneurs is often cited as one of the key strengths of the current American economy. Academics and executives alike are beginning to recognize the advantages of innovation and real-time experimentation over traditional strategic planning processes. This book deals with this topic.

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  • Language:
  • English
  • ISBN:
  • 9780761915799
  • Binding:
  • Hardback
  • Pages:
  • 168
  • Published:
  • June 7, 2000
  • Dimensions:
  • 152x228x19 mm.
  • Weight:
  • 340 g.
Delivery: 2-3 weeks
Expected delivery: December 13, 2024

Description of Entrepreneurship as Strategy

The creation of innovative products and services by entrepreneurs is often cited as one of the key strengths of the current American economy. Academics and executives alike are beginning to recognize the advantages of innovation and real-time experimentation over traditional strategic planning processes. This book deals with this topic.

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