We a good story
Quick delivery in the UK

Experimental Economics in Marketing

About Experimental Economics in Marketing

Presents a set of goals to help the reader understand the role of experimental economics in marketing. These include distinguishing experimental economics from other fields in the broadest possible terms; providing the basic methodological tenets of experimental economics; and delineating classes of experiments within experimental economics.

Show more
  • Language:
  • English
  • ISBN:
  • 9781680831665
  • Binding:
  • Paperback
  • Pages:
  • 84
  • Published:
  • August 29, 2016
  • Dimensions:
  • 233x155x8 mm.
  • Weight:
  • 140 g.
Delivery: 1-2 weeks
Expected delivery: October 17, 2024

Description of Experimental Economics in Marketing

Presents a set of goals to help the reader understand the role of experimental economics in marketing. These include distinguishing experimental economics from other fields in the broadest possible terms; providing the basic methodological tenets of experimental economics; and delineating classes of experiments within experimental economics.

User ratings of Experimental Economics in Marketing



Find similar books
The book Experimental Economics in Marketing can be found in the following categories:

Join thousands of book lovers

Sign up to our newsletter and receive discounts and inspiration for your next reading experience.