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Fashion Marketing and Communications

About Fashion Marketing and Communications

Fashion Marketing and Communications draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies. It provides a comprehensive and honest understanding of the commercial and ethical impact marketing has on the fashion industry.

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  • Language:
  • English
  • ISBN:
  • 9781032582344
  • Binding:
  • Hardback
  • Pages:
  • 324
  • Published:
  • December 10, 2024
  • Edition:
  • 2
  • Dimensions:
  • 156x234x0 mm.
  • Weight:
  • 790 g.
Delivery: 2-3 weeks
Expected delivery: January 12, 2025

Description of Fashion Marketing and Communications

Fashion Marketing and Communications draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies. It provides a comprehensive and honest understanding of the commercial and ethical impact marketing has on the fashion industry.

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