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Football and Management

- Comparisons between Sport and Enterprise

About Football and Management

What happens off the football pitch? This volume mixes storytelling with theoretical and conceptual reasoning to analyse marketing, product, product development and management, as well as (in football terms), the atmosphere, match, training and club management.

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  • Language:
  • English
  • ISBN:
  • 9780230391178
  • Binding:
  • Hardback
  • Pages:
  • 286
  • Published:
  • November 13, 2012
  • Dimensions:
  • 143x222x22 mm.
  • Weight:
  • 486 g.
Delivery: 2-3 weeks
Expected delivery: December 19, 2024
Extended return policy to January 30, 2025

Description of Football and Management

What happens off the football pitch? This volume mixes storytelling with theoretical and conceptual reasoning to analyse marketing, product, product development and management, as well as (in football terms), the atmosphere, match, training and club management.

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