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Geodemographics, GIS and Neighbourhood Targeting
- Binding:
- Paperback
- Pages:
- 320
- Published:
- February 3, 2005
- Dimensions:
- 152x231x19 mm.
- Weight:
- 510 g.
Delivery:
2-4 weeks
Expected delivery: January 24, 2025
Extended return policy to January 30, 2025
Description of Geodemographics, GIS and Neighbourhood Targeting
Geodemographics: neighbourhood targeting and GIS provides both an introduction to and overview of the methods, theory and classification techniques that provide the foundation of neighbourhood analysis and commercial geodemographic products. Particular focus is given to the presentation and use of neighbourhood classification in GIS.
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