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Global Interactions in English as a Lingua Franca

- How written communication is changing under the influence of electronic media and new contexts of use

About Global Interactions in English as a Lingua Franca

This volume explores how ELF (English as a Lingua Franca) and BELF (Business English as a Lingua Franca) are adopted and adapted by users from different lingua-cultural backgrounds. Drawing on existing and novel cybergenres, it analyzes the customized solutions deployed to reconcile the opposition between the territorialization and cooperation principles.

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  • Language:
  • English
  • ISBN:
  • 9783034312769
  • Binding:
  • Paperback
  • Pages:
  • 249
  • Published:
  • February 26, 2013
  • Edition:
  • Dimensions:
  • 225x153x18 mm.
  • Weight:
  • 380 g.
Delivery: 1-2 weeks
Expected delivery: November 28, 2024

Description of Global Interactions in English as a Lingua Franca

This volume explores how ELF (English as a Lingua Franca) and BELF (Business English as a Lingua Franca) are adopted and adapted by users from different lingua-cultural backgrounds. Drawing on existing and novel cybergenres, it analyzes the customized solutions deployed to reconcile the opposition between the territorialization and cooperation principles.

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