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Global Perspectives on International Advertising

About Global Perspectives on International Advertising

Presents information about international advertising and different international cultures. The book covers specific countries and specific international regions regarding advertising. It also includes a literature review of the advertising industry for various countries and regions.

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  • Language:
  • English
  • ISBN:
  • 9781799896722
  • Binding:
  • Hardback
  • Pages:
  • 330
  • Published:
  • June 29, 2022
  • Dimensions:
  • 216x279x0 mm.
  • Weight:
  • 633 g.
Delivery: 2-3 weeks
Expected delivery: August 3, 2025

Description of Global Perspectives on International Advertising

Presents information about international advertising and different international cultures. The book covers specific countries and specific international regions regarding advertising. It also includes a literature review of the advertising industry for various countries and regions.

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