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- Binding:
- Paperback
- Pages:
- 128
- Published:
- March 24, 2002
- Dimensions:
- 125x172x12 mm.
- Weight:
- 146 g.
Delivery:
1-2 weeks
Expected delivery: February 9, 2025
About Douglas (Douglas Lamont and Associates) Lamont
View all books by Douglas (Douglas Lamont and Associates) LamontDescription of Global Strategy
covers the fundamentals of successful global strategy, from market entry tactics to understanding local regulations, and from understanding country risk to finding sales and marketing opportunities. This title includes examples and lessons from some of the world's most successful businesses, including Wal-Mart, Tesco and MSN.
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