GOOD IS NOT GOOD ENOUGH

This book connects multiple critical components of evaluating and attaining business excellence in twenty-first-century businesses. According to the author, multinational companies face a number of challenges, including rethinking operations from beginning to end, incorporating digitalization and advanced technologies across the entire value chain, adapting and embracing new technologies and business models, cultural transformation, and creating a culture of organisational excellence and innovation. "Good Is Not Good Enough" is both a practical and inspiring guide to everyday life and motivation, as well as a roadmap to long-term success. Read it, put it to work for you, and you'll succeed both personally and professionally. "Good Is Not Good Enough" will assist your firm in increasing employee happiness, innovation, and productivity. Using "Good Is Not Good Enough" as a guide, you'll be able to unlock the latent potential in your company culture to address issues like distrust, poor engagement, and excessive complexity. "Good Is Not Good Enough" is a fantastic guidebook that takes readers on a two-pronged dive into the ocean's depths as well as the hurdles to creativity and corporate culture transformation.The book "Good Is Not Good Enough" is a one-of-a-kind resource for professionals and management students from a variety of fields who wish to get a deeper and more comprehensive understanding of the nature and development of excellence via culture building.