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Green Marketing in Emerging Economies
- A Communications Perspective
- Binding:
- Hardback
- Pages:
- 279
- Published:
- January 4, 2022
- Edition:
- 12022
- Dimensions:
- 148x210x0 mm.
- Weight:
- 519 g.
Delivery:
2-4 weeks
Expected delivery: October 20, 2024
Description of Green Marketing in Emerging Economies
Literature on green marketing continues to gain traction in the sustainability discourse, focusing on core subject areas such as green product development, green marketing strategy and green advertising.
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