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Green Marketing in Emerging Economies

- A Communications Perspective

About Green Marketing in Emerging Economies

Literature on green marketing continues to gain traction in the sustainability discourse, focusing on core subject areas such as green product development, green marketing strategy and green advertising.

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  • Language:
  • English
  • ISBN:
  • 9783030825713
  • Binding:
  • Hardback
  • Pages:
  • 279
  • Published:
  • January 3, 2022
  • Edition:
  • 12022
  • Dimensions:
  • 148x210x0 mm.
  • Weight:
  • 519 g.
Delivery: 2-4 weeks
Expected delivery: November 23, 2024

Description of Green Marketing in Emerging Economies

Literature on green marketing continues to gain traction in the sustainability discourse, focusing on core subject areas such as green product development, green marketing strategy and green advertising.

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