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Handbook of Relationship Marketing

About Handbook of Relationship Marketing

A guide to the key concepts, theories and applications of relationship marketing.

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  • Language:
  • English
  • ISBN:
  • 9780761918103
  • Binding:
  • Hardback
  • Pages:
  • 680
  • Published:
  • February 6, 2000
  • Dimensions:
  • 162x236x48 mm.
  • Weight:
  • 1218 g.
Delivery: 2-3 weeks
Expected delivery: October 3, 2025

Description of Handbook of Relationship Marketing

A guide to the key concepts, theories and applications of relationship marketing.

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