About How to Prepare Now for What's Next
Disruption is changing the playing field ΓÇô keep your successful business on top
Thriving businesses on top of their game are targets for disruption. But for savvy business owners and managers who understand the coming changes, the time to futureΓÇôproof their successful companies is now. Following over a decade of research into future trends, business reinvention and disruptive innovation, author Michael McQueen presents How to Prepare Now for WhatΓÇÖs Next, a blueprint for top companies to thrive in turbulent times.
McQueen brings rare insight to the topic of business disruption. The book first explores the notion of disruption itself, and confirms that the term is much more than just guruΓÇôspeak. The book outlines the four primary forms of disruption that McQueen sees playing out over the next 5ΓÇô10 years, and quickly moves on to the inΓÇôdepth tools, tips and techniques that healthy businesses will need to stay on top.
Use a simple tool to assess just how vulnerable to disruption your company is Read case studies, research and trend reports that highlight realΓÇôworld examples to complement the bookΓÇÖs concepts Understand the four forms of disruption, namely widescale automation, empowered consumers, unconventional competition and emerging generations Apply the 9 keys to futureΓÇôproof your business against disruption and make it impervious to change The time to act is now for the businesses who want to keep their edge, and How to Prepare Now for WhatΓÇÖs Next is the guide to continue thriving.
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