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Impact of Digital Transformation on the Development of New Business Models and Consumer Experience

About Impact of Digital Transformation on the Development of New Business Models and Consumer Experience

Presents relevant theoretical and empirical research findings and an innovative and multifaceted perspective of how digital transformation and other innovative technologies can drive new business models and create value experiences for consumers and/or firms.

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  • Language:
  • English
  • ISBN:
  • 9781799891796
  • Binding:
  • Hardback
  • Pages:
  • 325
  • Published:
  • March 30, 2022
  • Weight:
  • 633 g.
Delivery: 2-3 weeks
Expected delivery: August 3, 2025

Description of Impact of Digital Transformation on the Development of New Business Models and Consumer Experience

Presents relevant theoretical and empirical research findings and an innovative and multifaceted perspective of how digital transformation and other innovative technologies can drive new business models and create value experiences for consumers and/or firms.

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