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Implementing E-Commerce Strategies

- A Guide to Corporate Success after the Dot.Com Bust

About Implementing E-Commerce Strategies

The debate as to whether a company should or should not invest in e-commerce is over: everybody does. The concern now is to survive in this new world with its new challenges - a world in which web site design is the lynchpin and a computer meltdown unthinkable. Mark Epstein explores how 32 companies have fared.

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  • Language:
  • English
  • ISBN:
  • 9780275984632
  • Binding:
  • Hardback
  • Pages:
  • 224
  • Published:
  • August 29, 2004
Delivery: 2-3 weeks
Expected delivery: December 4, 2024

Description of Implementing E-Commerce Strategies

The debate as to whether a company should or should not invest in e-commerce is over: everybody does. The concern now is to survive in this new world with its new challenges - a world in which web site design is the lynchpin and a computer meltdown unthinkable. Mark Epstein explores how 32 companies have fared.

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