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Interkulturelles Management Westlicher Banken in Sudostasien
- Analyse Und Konzept Am Beispiel Von Singapur, Malaysia Und Vietnam
part of the Schriften Zum Europaischen Management series
- Binding:
- Paperback
- Pages:
- 532
- Published:
- April 28, 2002
- Edition:
- 2002
- Dimensions:
- 152x229x29 mm.
- Weight:
- 748 g.
Delivery:
1-2 weeks
Expected delivery: November 20, 2024
Description of Interkulturelles Management Westlicher Banken in Sudostasien
Birgit Kuhles präsentiert eine umfangreiche kulturorientierte Analyse des spezifischen Umfeldes und der Interaktionen westlicher Banken in den Ländern Singapur, Malaysia und Vietnam, leitet interkulturelle Erfolgsfaktoren ab und formuliert strategische und operative Handlungsempfehlungen.
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