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International Business Strategy
- Rethinking the Foundations of Global Corporate Success
- Binding:
- Paperback
- Pages:
- 675
- Published:
- September 22, 2021
- Edition:
- 3
- Dimensions:
- 243x170x32 mm.
- Weight:
- 1002 g.
In stock
Delivery:
3-5 business days
Expected delivery: December 4, 2024
Description of International Business Strategy
Now in its third edition, this core textbook combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). It offers commentaries on 74 key articles from leading management reviews and develops a comprehensive conceptual model to support student learning with a practical perspective.
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