Know Your Baby Poo

Matt Roach is a creative director at one of the world's top advertising agencies (so he is no stranger to talking sh*t). His name-dropping career has taken him from tackling the West Africa Ebola epidemic with Idris Elba to writing comedy for Stoptober with the likes of Bill Bailey and Al Murray. He once got thrown off stage for playing a song called 'I've Sh*t Myself'.Follow Matt on Twitter @akacreatives or Instagram @mattroach.