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Kognitionspsychologie als Werkzeug zur Beeinflussung von Konsumentenentscheidungen in der Werbung
- Grundlagen, Wirkung, Methoden und ethische Beurteilung
- Binding:
- Paperback
- Pages:
- 134
- Published:
- November 17, 2016
- Dimensions:
- 210x148x8 mm.
- Weight:
- 181 g.
Delivery:
1-2 weeks
Expected delivery: December 5, 2024
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