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Managing and Marketing Health Services

About Managing and Marketing Health Services

The organisation and management of health care services is a central theme within public policy across the post-industrial world. This book provides a critical overview of the key challenges facing health care policy makers, managers and professionals in managing the design and delivery of health care services.

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  • Language:
  • English
  • ISBN:
  • 9781861526786
  • Binding:
  • Paperback
  • Pages:
  • 208
  • Published:
  • August 21, 2002
  • Edition:
  • Dimensions:
  • 154x11x229 mm.
  • Weight:
  • 318 g.
Delivery: 1-2 weeks
Expected delivery: January 8, 2025

Description of Managing and Marketing Health Services

The organisation and management of health care services is a central theme within public policy across the post-industrial world. This book provides a critical overview of the key challenges facing health care policy makers, managers and professionals in managing the design and delivery of health care services.

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