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Managing the New Customer Relationship
- Strategies to Engage the Social Customer and Build Lasting Value
- Binding:
- Hardback
- Pages:
- 352
- Published:
- May 16, 2013
- Dimensions:
- 230x162x31 mm.
- Weight:
- 674 g.
Delivery:
2-4 weeks
Expected delivery: December 11, 2024
Description of Managing the New Customer Relationship
Praise for MANAGING THE NEW CUSTOMER RELATIONSHIP Gordon delivers an impressive synthesis of the newest methods for engaging customers in relationships that last. No organization today can succeed without the mastery of customer relationship management strategy fundamentals.
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