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Managing Transnational Firms

- Resources, Market Entry and Strategic Alliances

part of the Advances in International Management series

Managing Transnational Firms
About Managing Transnational Firms

Examining the transnational firm, its present and its future, this collection covers a diversity of theoretical and methodological approaches and represents the thinking in the field on managing transnational firms focused on resources, market entry and alliances.

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  • Language:
  • English
  • ISBN:
  • 9780762308750
  • Binding:
  • Hardback
  • Pages:
  • 304
  • Published:
  • August 16, 2002
  • Dimensions:
  • 156x234x17 mm.
  • Weight:
  • 603 g.
Delivery: 2-3 weeks
Expected delivery: May 26, 2024

Description of Managing Transnational Firms

Examining the transnational firm, its present and its future, this collection covers a diversity of theoretical and methodological approaches and represents the thinking in the field on managing transnational firms focused on resources, market entry and alliances.

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