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Manufacturing Indianness

- Nation-Branding and Postcolonial Identity

About Manufacturing Indianness

The book takes an interdisciplinary approach in deconstructing nation-branding exercises in neoliberal India, utilizing the fetish as a critical device to demonstrate how postcolonial nation-building can become colonizing.

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  • Language:
  • English
  • ISBN:
  • 9781433161599
  • Binding:
  • Paperback
  • Pages:
  • 536
  • Published:
  • January 17, 2019
  • Edition:
  • Dimensions:
  • 178x254x0 mm.
  • Weight:
  • 997 g.
Delivery: 1-2 weeks
Expected delivery: March 15, 2025

Description of Manufacturing Indianness

The book takes an interdisciplinary approach in deconstructing nation-branding exercises in neoliberal India, utilizing the fetish as a critical device to demonstrate how postcolonial nation-building can become colonizing.

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