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Market Research Methods in the Sports Industry

About Market Research Methods in the Sports Industry

Market Research Methods in the Sports Industry provides a comprehensive elaboration of market research methods currently used by sports businesses. The book identifies and explains the most effective uses of market research, drawing upon a range of updated, real-life case studies.

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  • Language:
  • English
  • ISBN:
  • 9781837534470
  • Binding:
  • Hardback
  • Pages:
  • 232
  • Published:
  • April 13, 2025
  • Edition:
  • 2
  • Dimensions:
  • 237x158x19 mm.
  • Weight:
  • 484 g.
  In stock
Delivery: 3-5 business days
Expected delivery: May 17, 2025

Description of Market Research Methods in the Sports Industry

Market Research Methods in the Sports Industry provides a comprehensive elaboration of market research methods currently used by sports businesses. The book identifies and explains the most effective uses of market research, drawing upon a range of updated, real-life case studies.

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