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Market Response Models

- Econometric and Time Series Analysis

About Market Response Models

From 1976 to the beginning of the millennium-covering the quarter-century life span of this book and its predecessor-something remarkable has happened to market response research: it has become practice.

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  • Language:
  • English
  • ISBN:
  • 9781402073687
  • Binding:
  • Paperback
  • Pages:
  • 502
  • Published:
  • January 31, 2003
  • Edition:
  • 22001
  • Dimensions:
  • 156x233x28 mm.
  • Weight:
  • 1278 g.
Delivery: 1-2 weeks
Expected delivery: October 3, 2024

Description of Market Response Models

From 1976 to the beginning of the millennium-covering the quarter-century life span of this book and its predecessor-something remarkable has happened to market response research: it has become practice.

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