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Marketing Tourism and Hospitality
- Concepts and Cases
- Binding:
- Paperback
- Pages:
- 500
- Published:
- May 8, 2021
- Edition:
- 12021
- Dimensions:
- 252x176x46 mm.
- Weight:
- 976 g.
In stock
Delivery:
3-5 business days
Expected delivery: November 22, 2024
Description of Marketing Tourism and Hospitality
Taking a comprehensive approach, the book covers the whole spectrum of tourism and hospitality marketing including destination marketing, marketing research, consumer behaviour, and digital and social media marketing.
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