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MBA Marketing
part of the MBA Series series
- Binding:
- Paperback
- Pages:
- 544
- Published:
- December 10, 2013
- Dimensions:
- 232x157x28 mm.
- Weight:
- 798 g.
Delivery:
2-4 weeks
Expected delivery: October 5, 2025
Description of MBA Marketing
This book covers all of the core topics in marketing and is written and designed specifically for the needs of MBA students. It is strongly grounded in theory and linked to best practice, and is the ideal MBA course text.
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