We a good story
Quick delivery in the UK

Media Competition and Coexistence

- The Theory of the Niche

About Media Competition and Coexistence

The central question underlying the theory and data presented in the chapters of this book is: how is it that media firms, as well as entire industries exist and persist over time despite what often seems to be intense competition for resources, such as audiences and advertisers?

Show more
  • Language:
  • English
  • ISBN:
  • 9780805837872
  • Binding:
  • Hardback
  • Pages:
  • 158
  • Published:
  • August 31, 2002
  • Dimensions:
  • 152x229x12 mm.
  • Weight:
  • 386 g.
Delivery: 2-3 weeks
Expected delivery: November 24, 2024

Description of Media Competition and Coexistence

The central question underlying the theory and data presented in the chapters of this book is: how is it that media firms, as well as entire industries exist and persist over time despite what often seems to be intense competition for resources, such as audiences and advertisers?

User ratings of Media Competition and Coexistence



Find similar books
The book Media Competition and Coexistence can be found in the following categories:

Join thousands of book lovers

Sign up to our newsletter and receive discounts and inspiration for your next reading experience.