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Methods for Assessing Brand Value. A Comparison Between the Interbrand Model and the BBDO's Brand Equity Evaluator Model
- Binding:
- Paperback
- Pages:
- 108
- Published:
- August 8, 2008
- Dimensions:
- 296x210x9 mm.
- Weight:
- 294 g.
Delivery:
1-2 weeks
Expected delivery: October 4, 2024
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