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Narratives of Difference in Globalized Cultures
- Reading Transnational Cultural Commodities
part of the New Comparisons in World Literature series
- Binding:
- Paperback
- Pages:
- 251
- Published:
- June 6, 2019
- Edition:
- 12017
- Weight:
- 354 g.
Delivery:
1-2 weeks
Expected delivery: June 9, 2024
Description of Narratives of Difference in Globalized Cultures
This book is about how the marketing of transnational cultural commodities capitalizes on difference and its appeal for cosmopolitan consumers in our postmodern globalized world.
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