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Netnography

- The Essential Guide to Qualitative Social Media Research

About Netnography

In this landmark third edition, Netnography: The Essential Guide provides the theoretical and methodological groundwork as well as the practical applications, helping students both understand and do netnographic research projects of their own.

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  • Language:
  • English
  • ISBN:
  • 9781526444707
  • Binding:
  • Paperback
  • Pages:
  • 472
  • Published:
  • October 30, 2019
  • Edition:
  • 3
  • Dimensions:
  • 183x244x27 mm.
  • Weight:
  • 814 g.
  In stock
Delivery: 3-5 business days
Expected delivery: November 28, 2024

Description of Netnography

In this landmark third edition, Netnography: The Essential Guide provides the theoretical and methodological groundwork as well as the practical applications, helping students both understand and do netnographic research projects of their own.

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