We a good story
4.1 / 5 on Trustpilot
Quick delivery in the UK
Trusted Ecommerce Europe
Help
Login
  1. Home
  2. Books
  3. Business & Education
  4. Marketing
  5. New Paradigm in Marketing - The Service Dominant Logic

New Paradigm in Marketing - The Service Dominant Logic

- Academia's Reactions to the Theory of Vargo and Lusch

By Christina Weissenfels
New Paradigm in Marketing - The Service Dominant Logic by Christina Weissenfels
  • Language:
  • English
  • ISBN:
  • 9783954892532
  • Binding:
  • Paperback
  • Pages:
  • 62
  • Published:
  • June 25, 2014
  • Dimensions:
  • 210x148x4 mm.
  • Weight:
  • 91 g.
Delivery: 1-2 weeks
Expected delivery: October 17, 2024

About Christina Weissenfels

View all books by Christina Weissenfels

User ratings of New Paradigm in Marketing - The Service Dominant Logic



Others also bought..
Find similar books
The book New Paradigm in Marketing - The Service Dominant Logic can be found in the following categories:

Join thousands of book lovers

Sign up to our newsletter and receive discounts and inspiration for your next reading experience.